Adesso Albums' Gardener's Journal Keeps Picture Perfect Gardens…Forever


FOR IMMEDIATE RELEASE – June 3, 2004 – San Francisco, CA – The new Adesso Albums Gardener Journal is just the ticket for keeping perennial beds perpetually in bloom... and your favorite gardener smiling.

Every bed in every garden has peak times. The great ones peak many times in one growing season. So how do you remember where everything is and what needs more of something, what needs to be thinned? Well, you could write it all down with graphs and charts but where's the fun in that? The Adesso Album is tons of fun and a creation in itself!

"Right now when gardens are just starting to peek up in the Northeast I went to every bed in my yard in East Hampton and snapped a Polaroid picture. I immediately slipped each Polaroid into the custom cut frame on each Adesso Albums page and jotted down notes (they leave you lots of space on acid free paper so your book will last a long time). I will do this again in a month and then again throughout the summer. In the fall when it comes time to plant bulbs and half priced perennials I will know where the spring spots are," said Ida Jennings, E.H. Long Island

Now, whether you buy the Adesso Garden Journal for yourself or take it as the most divine house gift EVER it will certainly go a long way toward making the world's gardens grand.

The Gardener's Journal is also a perfect tool for landscape architects and professional landscapers to use. Take Polaroid pictures of your best work in its lushest moments and slide them into the frame, make artistic little notes on what your prospective client is seeing in the photo and arrange a little bouquet of words about how it was done and Voile… instant portfolio. Or make a Gardener's Journal as you work on a clients garden and present it to them as a special Christmas Gift. The uses of this journal are only limited by the imagination.

When Lesley Mattos, Founder and CEO of Adesso Albums, created her first album it was an act of love for a friend in Tuscany and not for a garden at all. Lesley was asked to take Polaroid pictures of wedding guests and tape them in an album where the guests could then write a note to the bride and groom beside their picture.

"The beautifully bound album was lovely to begin with but it became lumpy and ugly and homemade-looking when all the photos were in it. I decided there must be a better way," said Mattos.

Thus began Adesso Albums. Adesso means "now" in Italian, and though the first Adesso Albums were marketed to capture the "now" of weddings, it has quickly become obvious that they are perfect for so much more. The albums are covered in custom dyed Japanese silk with 30 archival pages, die cut to frame a photo taken with Polaroid 600 Instant Film. So from weddings to honeymoons to garden journals to weekend house guest books the Adesso Album idea grows and grows.

You say you don't have a Polaroid camera? No problem. Adesso Albums offers an exclusive "Begin Now" kit that can be ordered directly from the Adesso website at www.adessoalbums.com. This convenient package comes with the new Polaroid One camera, two (2) twin packs of 600 film with 40 exposures and an Adesso Album for any occasion in a variety of colors.

Adesso Albums are making their way onto the shelves of better gift and stationery stores around the country but to view the complete line of products you can access their Website at www.adessoalbums.com

For more information
Visit: http://www.adessoalbums.com
Call: 415-957-9901
Fax: 415-957-9902

About Adesso Albums
Adesso Albums, Inc. was founded in January 2002 and is headquartered in San Francisco, CA.  The Company designs, markets and sells the world’s first line of “instant photo guest books®” internationally.  Adesso Albums and the Adesso Albums logo are registered trademarks of Adesso Albums, Inc.

Media kit available at http://www.adessoalbums.com/media_kit.html

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